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RECENT ACTIVITY

A Move - in the Right Direction……

Anybody who has moved home will recognise that it is one of life’s great traumas. But, a Royal Enfield dealership?? Simple. Wheel the bikes out to a waiting truck and off you go!. Wait a minute…. The Workshop? (Heavy benches, Drilling machines….) The Stores? (a million nuts and bolts, gaskets, pipes…), The Office?

So, when after three years the lease was up on the original Shrewsbury premises, something had to be done and that was to find somewhere and move…the lot!

On the recommendation of a customer, a suitable location was found only eight miles distant and it was suitable with some tidying. Moreover, it has the advantage of being on FLAT ground and in a secure compound with plenty of parking.

Two valued Customers volunteered to pitch in and without them it couldn’t have been done so easily.
Three months down track and we are well settled in. The facilities are not quite so luxurious (no interior plumbing for one thing!) but all services are close at hand and more than adequate. Wem is a great little town with excellent amenities and REAL local bakers and butchers…….

Although the building is slightly smaller, careful arranging provides adequate space for all the spares, clothing and the near as possible representation of all the model variants in the showroom since we are 100% Royal Enfield.

Also, we now enjoy MORE workshop room than before, so even Combinations are not a problem.

With a superb Café on site (who even deliver!) the move has been a success and we hope to be available to Royal Enfield enthusiasts and customers from all over the Midlands for years to come. 

Do come and see us whenever you are out for a run.

 

 
MIDLANDS ROYAL ENFIELD SECOND OPEN DAY

It was an Honour by any standard to have a visit from England’s greatest living Road-Race rider, 8 times World GP Champion and 8 times TT winner PHIL READ MBE……(front left of pic)
Having chatted with our visitors and answered a million questions, Phil lined up to lead our Ride-Out with a total of 30 plus when the 'grid'  finally formed up.
Phil rode our ‘Clubman EFI’ and pronounced afterwards that it is ‘’ a joy to ride’’although he did say he would like another 80 or more HP if possible!!
You can catch up with Phil’s many activities at www.philread.org

TELFORD INTERNATIONAL OFF-ROAD AND RACE SHOW

Held on 12th and 13th February 2010 and 2011 at the International Centre,  we spent a pleasant weekend for our second time  - this year. In both years, among many great stars of our sport like John (Moon-Eyes) Cooper, Sammy Miller and Phil Read, it was a pleasure to meet and spend time with JOHNNY BRITTAIN who famously won 13 ISDT ( International Scottish Six-days trial)  Gold medals for Royal Enfield in the 50’s and 60’s. Here is a picture of Johnny sampling the current offering -–our EFI Trials model – of which we are pleased to say he approved!!!

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Shropshire Motorcycle Company

UNIT 61B WEM BUSINESS PARK
NEW STREET, WEM
SHROPSHIRE, SY4 5JX


01939 233003

email:

info@midlandsroyalenfield.com

smcbikes@btconnect.c​om